MAILCHIMP

FEEL WORK FLOW

Mailchimp has always supported small businesses—helping them keep the work flowin’ so they can continue to dream, build, and grow. But 2020 proved this was easier said than done. So we formed an incredible remote team of small creative businesses to construct an animated anthem entirely in early quarantine. With the help of Buck’s DIY-inspired illustrations, Antfood’s playful audioscape, and Kishi Bashi’s custom-made Americana track, the spot celebrates the spirit of small businesses and reminds them of just how unstoppable and inspiring they truly are. Our campaign spanned across TVC, Hulu, pre-roll, digital, and out-of-home. It was even featured as a Vimeo staff pick.

BANNNER / SOCIAL ADS

Agency - R/GA NY

Roles - Senior copywriter, concept creation and execution